2019.5.14:Host a Free Webinar on Generative Design

CIMdata, Inc., the leading global PLM strategic management consulting and research firm, announces an upcoming free educational webinar, “Beyond Generative Design: A New Paradigm for Product Development.” The webinar will take place on Thursday, June 13, 2019, at 11:00 a.m. (EDT) and will last for one hour.

Ideas for Generative Design, including topology optimization, were developed in the 1980s but did not fully take root. The evolution of additive manufacturing has sparked new interest, helping users to produce objects not manufacturable by traditional methods. We are evolving to Generative Engineering (or Human-Assisted Design) by leveraging the astounding improvements in computer and software capability to create an environment that will revolutionize not only product engineering and development, but the entire lifecycle. This webinar will offer a vision for how technologies such as Generative Design, Simulation & Analysis, Big Data Analytics, Advanced Materials, and Robust Design will converge to an Augmented Intelligence environment that will dramatically change product development over the PLM lifecycle.

This webinar will help attendees:

  • Find out what generative design is and why it is so important.
  • Learn about the technologies that will enable it.
  • Learn more about who should use these tools.
  • Understand what a company should plan to do about it, for example what organizational and process changes are required.
  • Learn that while Additive Manufacturing is a great enabler, it is not required for an effective Generative Design capability.

According to Dr. Keith Meintjes, CIMdata Fellow, and the host for this webinar, “For millennia, the only way to develop a product was to build and test it. Generative Design, underpinned by simulation, promises to turn that paradigm inside out, by giving us feasible and novel designs that conform to the design space and meet the requirements. I strongly believe this will revolutionize product development.”

Dr. Meintjes has over 35 years of experience in the development and application of simulation tools to transform product development. His achievements include novel methods for combustion simulation, patents for engine design, and strategic planning for the world’s largest commercial HPC facility. Prior to joining CIMdata, he spent nearly 30 years at General Motors where he was responsible for the engineering requirements for GM’s Global CAE IT infrastructure and was named Senior Technical Fellow. At GM Powertrain he held strategic, planning, and management positions, to embed simulation tools in the powertrain product development process. Earlier, at the GM Research Laboratories, he developed thermodynamic and CFD simulation models for engine performance and combustion and was instrumental in GM’s acquisition of a Cray supercomputer.

This webinar will be useful to a wide audience including product development engineering managers, product design architects, CAE (simulation) managers and engineers, solution providers, and anyone interested in learning more about generative design.

During the webinar attendees will have the opportunity to ask questions about the topics discussed. To find out more, visit: 
To register for this webinar please visit: 

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